Copywriting

Words That Drive Action

8 out of 10 people won’t scroll down this page.

Or any page on the internet. Yours included.

Copywriting Service Belfast

A professional copywriter will:

Motivate Your Readers To Take Action.

The job of the copywriter is not to write words.

A copywriter should motivate people to take action.

They do this by getting to know their audience. A copywriter needs to know who they are writing for and why they are writing for them. They learn what problems your customers have or what they want to achieve. Once they understand this, a good copywriter will provide your customer with valuable content and a compelling reason for them to take action.

Hire a professional copywriter to create the impact you need for your website.

Hire Chris Taylor, a professional copywriter

A Copywriter Understands The Customer Value Journey

Your readers and your customers are not the same audience.

Depending on your business you could have many different audiences. It’s also likely that your readers are at different stages on the path to purchase.

I recommend that you use the customer value journey to create content that is appropriate for each stage. 

The Customer Value Journey

A copywriter will create relevant and valuable content at each stage of the journey.

  • Awareness
  • engagement
  • subscribe
  • convert
  • excite
  • ascend
  • advocate
  • promote

A copywriter will optimise your content to make that connection and develop a lasting relationship.

Our Copywriting Services

Blog Posts

Are you struggling to build your blog audience?We will write engaging blog posts for your readers.

Website Copy

Take your website up a notch and turn your readers into loyal customers.

Social Media

Your social media speaks for you. We'll make sure your social media posts create the impact you need.

Email

If your email newsletters aren't making an impact, then we can help. Grow your email list with us.

SEO

Using the latest SEO techniques, we will create effective and compelling meta data for search results.

Digital Advertising (PPC)

Apply copywriting to your digital advertising to maximise the impact of your ads.

Find out how our copywriting can help your business grow.

What Is Content Marketing?

If you create content that is valuable to your audience and serves a marketing purpose for your business, you are doing content marketing. Learn why you should be doing content marketing.

What does a content strategist do?

A content strategist is responsible for increasing measurable actions across your website and digital marketing channels.

Find out how they can help grow your brand.

What Is Content Design?

Content should meet a user need.

A content designer will create content from the perspective of the user.

Learn how the content design process can improve your website.